IMPRESS - GRAVITY Technologies - Recommendation quality does matter
IMPRESS is a innovative and dynamic recommendation solution developed for IPTV, cable and digital satellite which helps service providers increase revenues from their existing client base. It seamlessly tracks, learns and profiles watching behavior and recommends live, VOD or premium content which is more personally interesting and relevant, resulting in increased viewer engagement and more sales.
With IMPRESS you can provide a profoundly different experience to your users resulting in greater viewer satisfaction. Nimble and instantaneous, IMPRESS brings a new sense of discovery to TV viewing with an unmatched ease of operation.
- Near turnkey solution
- Deployable on all major Platforms
- Targeted advertising based on individual user profiles
- Automated recordings
- Advanced business and merchandising rules, a/b testing
- Advanced reporting interface
- Highly scalable & low tco
- Personalized recommendations tailored for each user
- Handles all interactive TV content
- Increased number of premium subscribers
- Increased VOD sales
- Increased customer satisfaction
- Easier content discovery
- Increased viewer engagement
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